Choosing the right tactic for your current needs is always the most important
question to ask. First of all you have to ask yourself if you really should be using
free traffic at all, or would an inexpensive but paid (and measurable) type of
traffic, such as an AdWords campaign be better. That is, after all, what the
corporations use.
But if you’ve simply got no budget at all then it boils down to how targeted you
need your traffic to be (Quality) & how soon you need them to show up on your
site. (Time to delivery) That’s why I put the indicators on each review here.
Note: The third indicator, “Quantity” of visitors, is to be thought of as a ‘power’
rating… It is assumed that everyone wants as many people as possible.
So, simply set aside the quantity rating for a moment, and make a note of all the
listings in here that you can live with the Quality and Time to delivery on. A few,
like Directory submissions, should be done anyway, regardless of your other
campaigns… They act as a foundation for all future traffic with the search
engines. Other than those no-brainers, you should take that list that you’ve
weeded down to and then look at the quantity score… The one with the most
little guys there should be tried first!
If one doesn’t work for you, then simply move down the list until you find one that
fits your unique skills and abilities the best. That’s really what this whole game is
about, not just raising traffic, but YOU raising traffic, which means you’re limited
to your own set of skills and preferences. As are we all.
Personally I have no patience for traffic exchanges but I can write ads or articles
better than most. Many out there find writing a horrible experience, but can
generate traffic faster than I can with exchanges alone. So it’s all up to your
preferences, although I’ve done my best in this encyclopedia to measure all else
equally.
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